Wunderman Thompson, a global digital agency, specializes in helping brands create and manage their digital presence.
Their teams based in Europe often serve multiple countries and languages, catering to the needs of various portfolio brands, each with its own unique identity.
To tackle these challenges, Wunderman Thompson uses the principles of Atomic Design, a headless CMS, a monorepo workflow, and Vercel's serverless platform. This approach cuts development time by a factor of 10 and costs by a factor of 25 compared to their former method of PHP servers and WordPress monoliths.
In this guide, we'll discuss the importance of choosing the right framework for an efficient developer workflow, and walk you through how to use these techniques to create your own efficient design system deployed on Vercel and the headless CMS of your choice.