When American Bath Group realized their team’s productivity was being interrupted by inefficient collaboration, they turned to the full-service digital agency Konabos for help. Konabos supported American Bath Group in moving away from their monolithic setup—the cause of their lagging dev velocity—in favor of a composable stack comprised of Vercel, Next.js, and Kontent.AI. Now with Vercel’s streamlined deployments and infrastructure, American Bath Group can deploy 50% faster, shorten review cycles, and enjoy a better developer experience.